So, how did I get
to this point?
So, how did I get
to this point?
So, how did I get
to this point?


Ever since I can remember, Iv’e been drawn to design, art, aesthetics, and how it relate to people’s behavior.
As a kid, I spent hours in Photoshop creating banners and editing photos, just enjoying every minute of it.
I even ran a graphic design blog on Israblog.
After my military service, I bought a real camera, took a photography course, and started capturing moments—and editing them in Photoshop—as a hobby.
During COVID, I even started drawing a little bit.
Ever since I can remember, Iv’e been
drawn to design, art, aesthetics, and
how it relate to people’s behavior.
As a kid, I spent hours in Photoshop creating banners and editing photos,
just enjoying every minute of it.
I even ran a graphic design blog
on Israblog.
After my military service, I bought a real camera, took a photography course,
and started capturing moments—
and editing them in Photoshop—as
a hobby. During COVID, I even
started drawing a little bit.
From people to products
From people to products
I completed my B.A. in Psychology and Sociology at
The Academic College of Tel Aviv-Yafo.
Shortly after, I worked in human resources for two years.
During that time, I got to work with a diverse range of people
—customers, potential candidates, managers, and teammates.
As part of my job, I was in charge of recruiting graphic and
product designers, and I started feeling a bit envious of their
creative careers. I realized I wanted to be in that world—
designing products that people would actually enjoy using.
After interviewing these designers and learning about their
daily ups and downs,I decided to take a bold step.
I left my comfy job and the human resources world behind,
and started studying UX/UI design at Create.
Right from the start, I knew I had found the path
I was meant to follow.
I completed my B.A. in Psychology
and Sociology at The Academic
College of Tel Aviv-Yafo.
Shortly after, I worked in human
resources for two years.
During that time, I got to work with a
diverse range of people-customers, potential candidates, managers,
and teammates.
As part of my job, I was in charge of recruiting graphic and product
designers, and I started feeling a bit envious of their creative careers.
I realized I wanted to be in that
world—designing products that
people would actually enjoy using.
After interviewing these designers
and learning about their daily
ups and downs, I decided to take
a bold step.
I left my comfy job and the human resources world behind, and
started studying UX/UI design
at Create.
Right from the start, I knew I had
found the path I was meant to follow.
in between,
I spent 4
months
snowboarding
in europe
In my free time, I love attending meetups,
following “Growth Design,” and keeping up with
product designers on Instagram.
In my free time, I love attending
meetups, following “Growth Design,”
and keeping up with product
designers on Instagram.
remember that
prehistoric website?
remember that
prehistoric website?



in between, I spent 4 months
snowboarding in europe
Share your thoughts, or just